How to Start Investing When You Know Nothing

You know you should do something with part of the money sitting in your current account or a savings account. You've heard about the stock market and ETFs, and maybe a colleague keeps saying they "invest every month". Then you open an article, run into five terms you don't understand, and close the page.

You're not alone. For most beginners the problem isn't a lack of money or intelligence. It's the lack of a clear starting point. And the lack of time: few people have the patience for a long course after a day at work.

Why starting feels so hard

When you first look at investing, four things hit you at once:

  • Jargon. Shares, indices, TER, returns, volatility. It feels like you need to know everything before you do anything.
  • Too many choices. Thousands of shares, hundreds of ETFs, dozens of apps. When you don't know how to choose, the easiest option is to choose nothing.
  • Fear of getting it wrong. You worked hard for that money. The thought of losing it stops you.
  • No one to ask. If nobody around you invests, your questions go unanswered or end up with someone who wants to sell you something.

The good news: you don't need to know everything to start. You need to understand a few basics and take a small first step.

Before your first pound or euro: two checks

Investing comes after two things are in order.

1. An emergency fund. This is money set aside for the unexpected: a repair, a period without income, a health problem. Many personal finance guides suggest a few months of expenses, kept somewhere you can reach quickly. Without it, the first emergency could force you to sell your investments.

2. No expensive debt. If you pay high interest on a credit card or a personal loan, it's usually wiser to clear it first. Few investments consistently earn more than that kind of debt costs.

If you've ticked both, you're ready for the part that looks hard but isn't.

What you need to understand (and what can wait)

To start, three ideas are enough.

The stock market is where pieces of companies, called shares, are bought and sold. When you buy a share, you own a very small part of a company. The details are in the module What is the stock market?.

An ETF is like a basket holding shares of many companies at once. Instead of picking one company, you buy the whole basket. If one company does badly, the others in the basket soften the blow. That's why many beginners start with ETFs. More in What is an ETF?.

A broker is the intermediary you use to buy shares or ETFs. You can't go to the stock exchange directly; you need an account with an authorised broker. See What Is an Investment Broker?.

What can wait for now: options, crypto and day trading (buying and selling on the same day). They carry high risk, and it's worth studying them and understanding them very well before you put money into them.

Tom

So I don't need to know how to pick shares to start?

Fred

No. Plenty of people invest for years without picking a single company. They buy a whole basket through an ETF and hold it.

Tom

And what if I buy right before the market drops?

Fred

It can happen. That's why some people invest a small amount every month instead of everything at once. Some months you buy higher, some months lower.

Tom

That sounds less scary than I thought.

Your first practical steps

  1. Decide what you're investing for and for how long. Money you won't touch for 10, 20 or 30 years is treated differently from money you need in two. The stock market has good years and bad years, and time helps you get through the bad ones.
  2. Decide how you invest: monthly or all at once. You can put in a small amount every month, or a larger amount at once if you've already saved it. Both have pros and cons, and the choice depends on your situation. They're compared in DCA: Dollar-Cost Averaging.
  3. Choose a broker that suits your country. Where the broker is tax resident matters, because it decides who handles your taxes. The differences are explained in Local or Foreign Broker?.
  4. Understand what you buy before you buy it. If you can't explain the product in two sentences, read or listen a bit more before putting money in.
  5. Let your investment work. Checking your account every day makes it tempting to sell at the first drop. Many long-term investors only look now and then.

In short

You don't need to become an expert to start. Set aside an emergency fund, clear expensive debt, understand what the stock market, an ETF and a broker are, then start with a small, regular amount. The rest you learn along the way.

On Lonifi you learn all of this in short lessons of a few minutes, where Fred explains things to Tom step by step. Listen on your commute, during a break or in the evening, or read them if you prefer. Start with What is the stock market?.

Lonifi content is educational and is not investment advice. The value of investments can go down as well as up.